The broadcast announcement comes with the news of a recently brokered three-year deal that solidifies CTV's and CP24's status as the exclusive broadcast media sponsors of Pride until 2011. The event, part of the second largest festival in Toronto, is expected to attract about one million people. CP24 will bring TV viewers to the heart of the Pride Parade action on Sunday, when it airs Toronto's first ever live broadcast of the massively popular event.īeginning at 2 p.m., the coverage will be repeated again on Sunday at 8 p.m.
